My guess is they will very much ride the coat-tails of GW. Hell look at the name of the recent contest for the dwarf release. "Win a [white] dwarf?" ha ha ha... they aren't even trying to hide it.

I have no idea if it's any good, but I'll bet they wrote the rules to their tabletop game just so they could defer some of the eyerolling from GW.

Some humans from them would be nice, but we're also starting to get some nice human plastics from Perry. Maybe ratmen would be cool... would be nice to have a Skaven army for less than $500.

I like the elven standard bearer and spear men.

http://www.beastsofwar.com/

These guys have really good unboxing reviews including those for kings of war (Mantic). If you are curious how the sprues look I would check their videos out. Mantic is def on my radar since I am probably going to be starting up either a Helf or Dwarf army soon. I may use their models, I like the fact that the elves are more truescale without the big ass monkey-grip hands.